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For All the Entrepreneurs Confused about How Content Marketing Ac…

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Let’s start with a simple question… How, exactly, does content marketing make money? Because that’s the end goal, right? You’re not hunched over your keyboard, racking your brain for attention-grabbing ideas because you enjoy it. You expect to get clients, sales, or some other tangible result for your business. Maybe not today, maybe not tomorrow, but sometime in the future, ...

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11 Reasons People Bounce from Your Blog and Never Return…

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You know what? You work damn hard to get people to your blog. Pushing yourself to unearth the best ideas, pouring your soul into your writing, and promoting your posts like your next breath depends on it. So it’s a real kick in the teeth when visitors arrive — then bounce right away again. In fact, it stings like hell. ...

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The Five Most Realistic Ways to Make a Living as a Writer…

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You want it so bad that it dominates your waking thoughts. You’re even afraid to say it out loud, in case you sound plain crazy: “I want to make a living as a writer.” (You can just imagine the snorts and smirks from family and friends.) But it’s true — you’re no closer to reaching that goal than the day ...

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Warning: Are You Suffocating Your Blog by Needlessly Neglecting N…

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Editor’s note: You’ll certainly have heard the following advice, commonly given to bloggers — “write for your ideal reader.” But the truth is, your most valuable readers won’t have identical needs. And if you ignore one important group, your blog growth could stall. Pamela Wilson’s new book is not just a must-read for content marketers; it’s invaluable for bloggers too. ...

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The Epic Content Cycle: 10 Steps to 10X Content [Infographic]…

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It’s the holy grail of the blogosphere — highly sought after but rarely achieved. We’re talking, of course, about “epic” content. Creating it, though, feels like an impossible mission for many bloggers — beyond the reach of all but the most elite writers. But in reality, you don’t need epic skills to create truly remarkable content, just a reliable process. ...

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5 Things to Do If You Want to Fail at Online Business…

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Strange feeling, isn’t it? Both exciting and terrifying at the same time. But that’s what it’s like, starting an online business. On the one hand, you know you were meant to do more with your life than being stuck in a job you hate. On the other, starting a new business is risky — and the thought of failing and ...

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