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Games

Handy App Store Optimization Infographic…

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App Store visibility is a real issue for many small mobile app developers. Most of them can’t actually fight big publishers on their ground of high-priced performance marketing campaigns and paid PR. However, a well thought-out App Store Optimization strategy can heavily boost your app’s discoverability and that’s why guys from CreativeConstruction created this handy App Store Optimization infographic. Feel free to ...

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How To Score a Perfect Mobile App Review…

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One of the best ways to gain more traction in the App Store is through a professional mobile app review – there are plenty of journalism websites that rake in hundreds of thousands of visitors per month, and these are great spots to get your name heard. Whilst more fortunate mobile app developers may be preparing marketing campaigns, advertising, and ASO techniques ...

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Mobile App Marketing Digest #1…

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In the last few months I met very interesting people from the mobile app marketing world. I’ve been talking to guys from Rovio, Facebook, Google or Distimo and we shared some great insights about the industry, case studies and thoughts. There is always some portion of information I would like to share with my readers, however many times it lacks ...

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How To Master Google Play Search Optimization…

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Five years ago, not many would believe you if you said Google, the company known for their search engine, would bring a new product onto the smartphone market that would rival the iPhone, but now, in 2014, that exact thing has happened. The Google Play Store is now a force to be reckoned with in the app market, and certainly ...

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Deconstructing The Incredible Success Of Flappy Bird…

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Flappy Bird, a recent mobile game hit is currently doing $50,000 per day in revenues. The game sits at #1 position in both Apple App Store and Google Play markets and its formerly unknown Vietnamese developer Dong Nguyen became an overnight internet celebrity. But why is this dead simple game so successful? In this article we need to discuss two things. First, ...

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5 Low-Budget App Marketing Ideas That Actually Work…

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Low cost marketing for mobile games or apps could be very hard and tricky. Many developers just gave up after few shots thinking it’s impossible to fight those boys with budgets big enough to fund another space shuttle program. Well… it is and it is not. One needs to realise that there is no universal magic guide to conquer the ...

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The Ultimate Guide To App Store Optimization In 2015…

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This article about App Store Optimization (also known as ASO or App Store SEO) will teach you everything you need to know about rules, tools and techniques that will help you succeed in 2015’s mobile app industry. I’ve been asked the same question by many indie developers over and over again:How do I master ASO? Many of you noticed that ...

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6 Powerful Methods To Brainstorm Your Keywords in ASO…

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The vast majority of apps are discovered by using the search function in the App Store or Google Play. To utilize this fact one has to find relevant keywords with a decent traffic and low competition. Let’s see how you can do this. First of all, if you are not familiar with a term App Store Optimization, read this article first and then come back. ...

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The Magic Behind Choosing The Right Keywords In Your ASO…

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The most complicated part of the ASO is finding keywords that actually work. Learn how to find those keywords and get more downloads today. In the previous article, we talked about various methods for brainstorming your keywords. Now it’s time to evaluate your list and choose the real gems in the ocean of keywords you have generated. Picking the right set of keywords requires time, numbers and ...

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The Story of TrainStation: How We Got 2 Million Downloads…

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TrainStation is the most popular train simulation game in the world. This is the story behind its mobile app which reached 2 million downloads in 4 months. TrainStation – The Game on Rails is a veteran in our portfolio. The game is 5 years old and have been already played by more than 20 million people on the web. It was originally made for Facebook. Throughout ...

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